After a year of collaboration, Wonder has purchased Relay, a delivery service based in New York City.
This acquisition aligns with the food hall concept’s initiative to enhance its delivery operations.
Relay operates a dedicated fleet of contracted couriers, predominantly utilising bicycles for restaurant deliveries at an hourly rate.
The specifics of the sale have not been revealed. However, a spokesperson for Wonder confirmed that Relay’s technological infrastructure would be integrated into Wonder, according to a statement given to Food On Demand.
“There are no anticipated changes to Relay’s courier network, operations, or restaurant partners. As Wonder continues to grow in the Northeast, we’re excited for this partnership to further improve our customer and courier experience, with a focus on enhanced delivery speed, accuracy and economics,” wrote a Wonder spokesperson.
Having served New York City for nearly a decade, Relay offers restaurants the option of native or self-delivery services.
The inaugural Wonder food hall at a Walmart location launched in February in Pennsylvania.
Founded by Marc Lore in 2021, Wonder initially operated a van-based model, preparing meals curbside for customers—before significantly transitioning to a brick-and-mortar approach.
Currently, the delivery and takeaway-oriented startup operates within a tight radius, approximately six to eight minutes from urban centres and 10 to 12 minutes in suburban areas, providing high-quality meals crafted by leading U.S. chefs.
Wonder currently manages 11 food hall locations, with the majority situated in New York City. The latest locations were launched inside Walmart stores in Pennsylvania and New Jersey.
