• A launch collection of 10 Asian sauces, including chilli oils, chilli sauces, cooking sauces and spreads, all crafted using high-quality ingredients
  • Featuring much-loved restaurant staples such as the signature House Chilli Sauce and Black Bean Crunch, both made with avocado oil
  • Recognised at the Great Taste Awards 2025: 2-Stars for Kaya Coconut Spread – Caramel; 1-Star for Sambal Chilli Paste and Kaya Coconut Spread – Pandan
  • Available to purchase now via www.meimeigoods.com, TikTok Shop (@meimei_goods / Shop: MEI MEI GOODS UK), and Amazon.co.uk

Mei Mei, the acclaimed Borough Market restaurant known for its vibrant and soulful South-East Asian cooking, announces the launch of Mei Mei Goods, a new collection of Asian sauces designed to bring restaurant-quality flavour to the home.

The restaurant, founded in 2019 by Michelin-starred chef Elizabeth Haigh, has gained a devoted following for dishes such as Hainanese Chicken Rice, Nasi Lemak and Kaya Toast — plates that reflect both deep cultural heritage and creative modern interpretation. High demand for the sauces used in these signature dishes has inspired the development of a retail range, which will be available online now and in selected stores from 2026.

Mei Mei Goods champions thoughtfully made flavours that are premium in quality yet easy to enjoy in everyday meals. Rooted in the playful and generous spirit of its Borough Market kitchen, Chef Elizabeth Haigh has created sauces that are flavour-forward, joyful and approachable. The brand’s ethos is to challenge the familiar, celebrate boldness and make exciting flavours accessible to all cooks at home.

The debut range features 10 products, spanning chilli sauces, chilli oils, cooking sauces and spreads. Each one has been developed to work harmoniously with the others, offering a versatile way to layer flavour, experiment with recipes and elevate simple dishes into something special.

The range provides a Three-Step approach to creating easy delicious meals: Build your base, bring the heat, and finish with a crunch. That’s it.
  1. Base – Build your dish on a rich foundation, such as the fiery Spicy Dark Soy Sauce for stir-fried noodles.
  2. Heat – Dial up the flavour intensity by adding your choice of sauce, like a drizzle of sweet-yet-spicy Hot Honey.
  3. Topper – Finish with bold texture and depth, such as the umami-packed Black Bean Crunch.
By stacking flavour this way, Mei Mei Goods makes it easy to transform everyday cooking into extraordinary Asian-inspired meals. Thoughtful ingredient choices, like using avocado oil pressed from “second-grade” avocados, add an extra layer of care and creativity to the range.
The initial product list feature a mix of new recipes, such as the Hot Honey and Sweet Soy Sauce, and fan favourites from the restaurant, which includes three 2025 Great Taste Award-Winning sauces; The Sambal Chilli Paste, Kaya Coconut Spread – Caramel, and Kaya Coconut Spread – Pandan. Chef Elizabeth Haigh has plans to reveal additional limited edition drops on her social platforms.
The 10 product launch line-up includes:
  • Black Bean Crunch: Take everything you love about a traditional black bean sauce and crank up the fun. Loaded with fermented black soybeans, dried chillies and crunchy shallots for a texture twist – stir-fry it with prawns, dollop it on steamed rice, or even sneak it into a cheese toastie.
  • House Chilli Sauce: This is not your average Sriracha. Zingy and garlicky, made with fresh red chillies, it’s punchy, bright and full of flavour. This sauce is the bold sidekick of Mei Mei’s famous Hainanese Chicken Rice, but it’s also perfect on everything from eggs to dumplings.
  • Spicy Dark Soy: A bold, savoury dark soy sauce with fiery fresh chilli, garlic and spices. Great to marinade, stir fry with fish or on top of rice – rich, punchy, and full of heat!
  • Hot Honey: Sweet, sticky, and layered with Asian chilli heat – this pure golden honey infused with chilli sauce is perfect for drizzling over everything from charcuterie boards to roasted vegetables and even cocktails.
Elizabeth Haigh, Michelin-starred chef and founder of Mei Mei Goods said “Growing up, I’d throw soy sauce into everything and hope for the best, but over time I learnt the real secret: layering flavours and balancing heat, sweetness and spice. That’s the hardest and most intimidating part of cooking South-East Asian food. With Mei Mei Goods, we’ve stripped away the stress by creating a simple three-step approach, so anyone can cook authentic, delicious dishes at home. It’s all about bringing the playful spirit of our Borough Market kitchen into your own.”
“Millennials and Gen Z are hungrier than ever for global spicy flavours. Ethnic food in the UK is growing at 9 % annually but a chef-backed Southeast Asian brand is nowhere to be seen.” added Renee St John, CEO of Mei Mei Goods
The full Mei Mei Goods range is available now at www.meimeigoods.comAmazon.co.uk and TikTok Shop (@meimei_goods / Shop: MEI MEI GOODS UK.
Full Product Range:
  • Black Bean Crunch (160g) – £11.00
  • Crispy Chilli Oil (160g) – £11.00
  • Extra Hot Chilli Sauce (180g) – £5.00
  • Hot Honey (215g) – £6.00
  • House Chilli Sauce (180g)  – £5.00
  • Kaya Coconut Spread – Caramel (195g)- £8.00 – 2-Star Great Taste Award 2025
  • Kaya Coconut Spread – Pandan (195g) – £8.00 – 1-Star Great Taste Award 2025
  • Sambal Chilli Paste (180g) – £9.00 – 1-Star Great Taste Award 2025
  • Spicy Soy Sauce (275g)- £5.25
  • Sweet Soy Sauce (310g) – £5.00
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