Author: Sam Allcock

Sam Allcock is a seasoned journalist and editor with a deep passion for the culinary arts. With over two decades of experience in the world of food writing, Sam has become a distinguished voice in the industry, renowned for his insightful reviews, engaging storytelling, and unwavering commitment to highlighting the finest in gastronomy. As the Editor-in-Chief of Feast Magazine, he leads a dynamic team dedicated to exploring the diverse and ever-evolving culinary landscape.Sam's journey into food journalism began with a childhood fascination for cooking, inspired by his grandmother's kitchen where he first learned the magic of blending flavors and crafting delicious meals. This early love for food led him to pursue a degree in Journalism from the University of Leeds, where he honed his skills in writing and developed a keen eye for detail.Throughout his career, Sam has traveled extensively, tasting and documenting cuisines from around the world. His articles are known for their rich, vivid descriptions and his ability to convey the cultural contexts of the dishes he explores. Whether it's a hidden gem in a bustling city or a traditional dish in a remote village, Sam's work brings the reader right to the heart of the culinary experience.Under Sam's leadership, Feast Magazine has flourished, earning accolades for its in-depth features, exclusive interviews with top chefs, and comprehensive guides to the best dining spots. His editorial vision emphasizes sustainability, innovation, and authenticity in the culinary world, ensuring that the magazine not only entertains but also educates and inspires its readers.Beyond his professional achievements, Sam is an advocate for food education and sustainable practices. He frequently participates in panels, workshops, and community events, sharing his expertise and fostering a greater appreciation for the art of cooking and the importance of ethical food consumption.In his free time, Sam enjoys experimenting with new recipes, exploring local farmers' markets, and hosting dinner parties for friends and family. His personal blog, where he shares his culinary adventures and recipes, has a loyal following, further cementing his status as a trusted authority in the world of food.Sam Allcock's dedication to his craft and his genuine love for all things culinary make him a pivotal figure in food journalism, continuously inspiring and delighting food enthusiasts around the globe.

A Smurftastic art takeover has been launched across Birmingham in celebration of Paramount Pictures’ upcoming film, SMURFS, featuring an all-star voice cast including Rihanna, James Corden, Nick Offerman, JP Karliak, Daniel Levy, Amy Sedaris, Natasha Lyonne, Sandra Oh, Octavia Spencer, Nick Kroll, Hannah Waddingham, Alex Winter, Maya Erskine, Xolo Maridueña Rylan Clark, Giovanna Fletcher, Jon Richardson with Kurt Russell and John Goodman The city-wide takeover consists of 8 artworks featuring Smurfs for every personality. Each work has been created by the female artist group, WOM Collective, a grassroots collective passionate about inspiring and empowering each other and their communities. As the…

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Historic tavern turned local chophouse that’s a cut above 25 years of swapping pie-in-the-sky plans over a butcher’s counter have finally come to fruition for celebrated restaurateur and former Director of The Fat Duck Nigel Sutcliffe and his local butcher Barry Wagner who have fulfilled their shared dream to revitalise and reopen The Three Tuns in Henley-on-Thames. The characterful 14th century pub has been the forever neighbour of the riverside town’s revered butchers shop Gabriel Machin whose owner Barry has counted Nigel amongst his loyal customers for almost three decades. The pair often joked about taking over the pub next door…

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The intimate neighbourhood restaurant and bar will launch in Kings Heath in late June 2025 Chef Matt Wilden has announced that his new restaurant, Perro, will open in late June. Perro will fuse Mexican-influenced small plates with cocktails, designed by Katie Rouse of Couch, natural wine and creative community spirit. Tucked into a cosy 12-cover space in Birmingham in Kings Court, Kings Heath, guests can expect small plates infused with the flavours of salsa, mole, and adobo that draw inspiration directly from Mexican traditions. By day, Perro will deliver a flavour-forward grab-and-go experience featuring stacked deli sandos, Vietnamese iced coffees, three delicious house-baked goods,…

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Thanks to the unusually sunny weather in April and May, supermarkets across the UK are now stocked with extra-large, ripe strawberries. If you’ve ended up with more than you can eat and want to make the most of them before they go off, experts at food box delivery service, HelloFresh have revealed four clever and creative ways to use up any leftover strawberries. Frozen Strawberry Ice Cubes One of the quickest and easiest ways to use up leftover strawberries this summer is to chop them up and freeze in an ice cube tray with some water. HelloFresh’s Senior Recipe Development Manager,…

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From lingering smells to questionable health choices – experts reveal what not to pack in your lunchbox. If you’ve ever recoiled at the smell of someone’s lunch wafting through the office, you’re not alone. New insight from Digital ID reveals the foods most likely to cause chaos in the workplace, from fridge stinkers to microwave offenders and even ‘healthy’ choices that aren’t as innocent as they seem. According to workplace and ID card specialists, Digital ID, certain go-to meals can not only earn you a reputation in the office but may also have hidden downsides for your energy, focus, and digestion. Top Offenders…

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Cloud complexity has made it harder for businesses to work efficiently without the right foundations. Leading technology provider ALSO urges businesses to reassess their current cloud setup. In 2020, cloud migration was a top priority. But this rush for digital transformation has resulted in long-term issues that businesses are now grappling with today. Recent research from Dark Reading highlights that 20% of professionals are now experiencing severe challenges with cloud system maintenance and fortification, with 36% placing system reliability and performance as the issue that concerns them the most. 58% of organisations have at least five corporate-wide SaaS applications deployed, which…

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Founder Nicc Wright Triumphs with Mission to Bring Authentic Barbadian Flavours to UK Supermarket Shelves for the First Time Revolutionary sauce range set to become first homegrown Bajan food brand in UK retail BARBS, an innovative and authentic Bajan food brand, has won the Pitch Perfect competition at Bread & Jam Startup Summit, marking a significant milestone for the company’s mission to become the first homegrown Bajan food brand on UK supermarket shelves. Founded by Nicc Wright, BARBS addresses a surprising gap in the UK retail landscape: despite Barbados being affectionately known as Little England and home to global icons…

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Quintessentially British washing and bathing brand, Baylis & Harding, has been announced as the headline sponsor for the 2025 British Soap Awards. One of the most anticipated nights in the UK television calendar, the star-studded event, hosted by Jane McDonald, celebrates the nation’s favourite soap operas, their stars, and the talented off-screen teams who bring the magic to life, and will air on ITV1 and ITVX. Baylis & Harding will feature prominently throughout the two-hour broadcast, which attracts millions of viewers and soap fans every year, across a series of pre- and post-ad break sponsor idents, highlighting its iconic signature Sweet Mandarin & Grapefruit hand…

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Boost your BBQ this 4th of July: whether it’s smoked brisket, sticky ribs, or flame-grilled sweetcorn, Elijah Craig Small Batch Bourbon is the perfect pairing. Elijah Craig is credited as the first distiller to age his whiskey in charred oak barrels, earning his place in history as the ‘Father of Bourbon.’ The charred barrel transformed the clear liquid inside into an intense amber whiskey made rich with the flavours of the wood which we now recognise as Bourbon. Crafted in Kentucky, the rich notes of honey, toasted spice, and subtle smoke make it the ultimate match for fire-cooked feasts – now with 20% off for a limited…

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There isn’t an event in this world that combines horses, high-end fashion, high society, champagne, a bunch of celebrities, and the Royal Family all together like the Royal Ascot. This isn’t just another date on the calendar that horse racing enthusiasts circle, it is a full-blown British institution. But if you are new to horse racing, you might be confused with all the things that are happening, what to wear, when is this event, and all the other small details that will take your in-person experience or home watch party on a whole new level. That’s why we’ve decided to…

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