UK’S FIRST PLANT-BASED ALTERNATIVE TO CHEDDAR CHEESE THAT IS A GOOD SOURCE OF PROTEIN & 30% LESS FAT THAN DAIRY CHEDDAR
Crumbly, melty, and totally revolutionary — BBQs and picnics just got a serious upgrade
London, 20 June 2025 — Violife, the UK’s #1 plant-based alternative to cheese brand¹, is rewriting the rules of dairy-free with Supreme Cheddarton — a bold new innovation set to transform your plant-based alternative to cheddar game. This is not just another vegan alternative to cheese. It’s the first plant-based alternative to cheddar to hit UK shelves that’s a source of protein and contains 30% less fat than dairy cheddar2 — all while delivering the flavour and texture cheddar-lovers crave.
From golden cheesy chips to melt-in-your-mouth burgers and picnic-perfect toasties, Supreme Cheddarton is your new go-to for irresistibly indulgent, totally dairy-free deliciousness.
“This is a breakthrough moment for plant-based alternative to cheese,” says Monica Bordin, Head of Violife Global Brand & Violife North America. “With Supreme Cheddarton, we’re combining rich flavour, crave-worthy texture, and real nutritional benefits — all without compromise.”
WHAT MAKES SUPREME CHEDDARTON A GAME-CHANGER?
- First-to-market in the UK: A plant-based alternative to cheddar that is a good source of protein and 30% less fat than dairy cheddar2
- Rich, mature flavour with a satisfyingly crumbly-meets-creamy texture
- Melts beautifully — perfect for BBQs, burgers, nachos, toasties and more
- Free from the top 14 allergens, including dairy, gluten, and nuts
- Fortified with vitamin B12, non-GMO, and made without artificial preservatives
FIND SUPREME CHEDDARTON NATIONWIDE
Get your hands on Supreme Cheddarton 200g at:
- Sainsbury’s, Ocado, Waitrose – Available now
- Asda – In stores from 1st July
- Morrisons – In stores from 16th July
RRP: £2.95
This summer, make every bite a bold one. Whether you’re plant-based, flexi, or just cheddar-curious — Supreme Cheddarton is the delicious, feel-good swap you’ve been waiting for.
To explore the full Violife range and learn more about this plant-based innovation, visit www.violifefoods.com or follow us on Instagram [@violife_foods].